Episode 98 – You’re Only As Good As The Story You Tell

In this episode Lori Dubois shows us how telling stories is a critical communication tool, not just a method of entertainment and how crafting your big (and little) stories and telling them effectively can help you build stronger relationships, attract the right people to your business, and differentiate you in the marketplace.

Lori Dubois is the owner of Marketing Troubadour, a marketing and branding firm focused on providing strategic advice and content-related marketing to small businesses. She believes every business is unique in the marketplace because no one has the same story as anyone else. Her left-brain, right-brain balance gives her an approach that is both creative and analytical (harder to find than you’d think). 

A marketer by trade, librarian by training, and storyteller by nature, Lori loves bringing people together around a concept or mission. She is fueled by good conversations, good stories, and good people. 

To learn more visit www.marketingtroubadour.com/

In this episode we cover:

  • Why Stories Are Endearing
  • Troubadour
  • Balance
  • A Personal Touch
  • Authenticity
  • The 4 R’s Of Storytelling
  • Review Your Story
  • Ask For Feedback

Thanks so much for tuning in again this week. I appreciate you  🙂

Have some feedback you’d like to share? Leave a note in the Feedback section.

Special thanks to Lori Dubois for being on the show.

Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.

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So long for now and remember to keep moving forward!

If you are a virtual business owner, social media is a MUST. It can also be a TIME SUCK. 

That’s why at ACE Your Virtual Business, we created Social Media Saturday!  

Join Marisa & Andrea for this four hour Zoom workshop and learn how to effectively plan, create and schedule 30 days of social media content!

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  • use social media scheduling and design applications
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  • set specific goals, surrounding revenue and engagement, and how to measure those to ensure effectiveness

Just think of all the ways you can put your newfound time to use, growing your business and engaging with your customers!

Register today for a hands on ZOOM workshop during which you will be able to ask questions, get instant feedback and leave with a calendar of fresh content.  Now, that’s time and money well spent!